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Scandalous! Our State of the Industry Event will feature Crisis Manager Pro and muse of ABC’s hit series “Scandal,” Judy Smith!

The second annual PR State of the Industry event, presented by PBPRS, PPRA and PRSA, is right around the corner and we are bursting with excitment! Taking place September 25 at the Pennsylvania Convention Center, this year’s theme is “Reputation Management: Its Importance and Impact.”

Nationally known crisis manager Judy Smith will be the keynote speaker. Author of “Good Self, Bad Self: Transforming Your Worst Qualities into Your Biggest Assets”and the inspiration and subject of ABC’s hit show “Scandal,” Judy will share her insights and experiences that has gained her notoriety and landed her clients such as Monica Lewinsky, the Chandra Levy family and Michael Vick, to name a few.

And just when we thought we were overwhelmed with excitement to have Judy as the keynote, a few PBPRS gems will join the event as panelists for the various breakout panels! The event schedule is as follows:

7:30-8:00 a.m. – Registration/Networking/Continental Breakfast

8:30-9:15 a.m. – Corporate Philanthropy & Brand Management Breakouts

9:30-10:15 a.m. – Political Affairs & Non-profit Breakouts

10:30 a.m. – Noon – Keynote Speaker and Book Signing

Our very own Bruce Crawley will be a panelist in the Brand Management session, Dawn Roberts in the Non-profit session, Mellanie Lassiter in the Corporate Philanthropy session and Anita Lewis in Political Affairs. Confirmed moderators include Daily News Editor Mike Days, ABC Anchor Nydia Han, Philadelphia Business Journal Editor Craig Ey and Skai Blue Media President Rakia Reynolds.

Local media and PR pros, advice from a nationally sought-after crisis communications pro and awesome networking opportunities… Register for State of the Industry now!  Copies of Smith’s book will also be available for purchase at the event.

Like our Facebook page for a chance to win a ticket to the event or a signed copy of “Good Self, Bad Self.” Also, follow us on Twitter for updates, prizes and live tweeting at the event!


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